OUR FIRST COLLECTION
Thirsty - 渴 - Khát
Kira's debut collection draws inspiration from the seductive gourmand theme, capturing the universal joy and passion of savoring irresistibly sweet and captivating drinks. Targeting a youthful audience, Kira aims to evoke happiness through experiences that may seem simple yet hold profound meaning—the moments when we relish the sweetness of life.
Kira artfully taps into the deep emotional connection between people and flavors, particularly the satisfaction of indulging in quiet desires. Through this, the brand celebrates the thrill and joy triggered by dopamine—the neurotransmitter that brings a sense of euphoria and fulfillment whenever we immerse ourselves in pleasure and contentment.
Each collection is designed not only to awaken a sense of elation but also to forge a deep bond between the wearer and Kira. It is a tribute to life’s sweet, simple, yet deeply meaningful moments.
